Dave’s Rules

A few things I’ve found to be true

People who can see the forest and the trees are the ones that change the world. The tree people are focussed and detailed, the forest people like the big picture and how things fit together. You need both types to achieve great things, and a leader who can hold both.

When designing something new, people can’t usually tell you what they want, but they are really, really good at criticizing something they can see, touch, or click on.

I can only motivate myself to do things I find interesting. Successful executives can motivate themselves to do whatever is needed to be successful.

There are only two mysteries: What started the Big Bang, and why does life strive to live?

If you’re making a movie, a great way to draw your audience into your story is for them to get an “aha” moment, just slightly before the character does. This makes the audience feel smart, and have empathy for the character.